Australian brand founded in 2019 (eyewear), expanding to size inclusive swimwear in 2021. Known for supportive, flattering designs in earthy Australian tones. Pieces that work across sizes 6 to 22 without compromising on style.
Sydney brand founded in 2012 by Rosie Iffla and Christine Tang. Blends 90s minimalism with retro European luxury using custom textured fabrics and Italian plexiglass beading. High support, designed to transition day to night.
Bondi-based brand founded in 2012 by sisters Candice and Karla Rose. Inspired by 1970s Australian beach culture and their mother's style, known for minimalist, vintage-inspired pieces in earthy tones. Strong sustainability focus using recycled nylon and polyester blends.
Sydney Northern Beaches brand founded by Laura Sheather and Tara Mitchell. Originally launched as Wanderlust Swim in Bali 12 years ago, rebranded to ELCE Swim after relocating to Sydney. Known for effortless, flattering silhouettes with a bold edge. Strong focus on sustainable practices and quality resort wear that transitions from beach to everyday.
Australian swim and resortwear brand known for retro-inspired designs with bold prints, polka dots, and vibrant colourways. Signature pieces like the Peggy one-piece and Twiggy separates feature sustainable REPREVE nylon made from recycled ocean fishing nets. Playful, statement-making pieces that celebrate colour and pattern.
Sydney brand founded in 2015 by Tara Jane Sargent at age 21 with $10,000 in savings. Known for bold, minimalist, 80s-inspired high-cut bikinis designed to flatter and frame the body. Handmade in Bali using premium fabrics with focus on sustainable materials and conscious luxury. Celebrity favorite worn by Kylie Jenner, Kim Kardashian, and Chrissy Teigen.
Western Australian brand founded in 2014 by Kat Furey and Ben Arnold. Combines elevated minimalism with bold design using 100% recycled ECONYL nylon from fishing nets. Made-to-order slow fashion model produced in-house at their Bali studio. UV and chlorine resistant fabrics built to last multiple seasons.
Noosa-based luxury brand founded in 2015 by sisters Ilona Hamer and Peta Heinsen. Started with minimalist swimwear (the iconic black bikini), expanded to ready-to-wear in 2018. Operates under "less is more" philosophy using organic cotton, silk, and recycled nylon. Timeless pieces designed to last a lifetime, prioritizing local Australian manufacturing.
Brisbane brand founded in November 2016 by former marketing executive Carly Brown. Blends Australian coastal lifestyle with South of France sophistication using UPF50+ Italian fabrics. Signature Sexie Rashie sold out within a week. Complex construction with up to 28 pattern pieces designed to shape and support. Worn by Nicole Kidman in Nine Perfect Strangers.
Sydney luxury brand founded in 2015 by Dale McCarthy. Designed by women for a woman's body using proprietary high-tech fabrics (Sculpteur, Embodee, Singuleur) that last up to 10 times longer than standard brands. Clean, elegant silhouettes built for comfort and confidence. B Corporation and Climate Neutral Certified with zero-waste production policy.
Melbourne brand founded in 2017 by Carly Warson and Stephanie Korn to solve support for D+ cup sizes with small backs. Three years of development with up to 20 samples per style. Engineered with hidden underwires, power-mesh slings, thick straps, and secure clasps. Uses lingerie sizing for balanced support across different cup and band combinations.
Central Coast, NSW brand founded in 2012 by Kitty Scott, named after the Greek goddess of water and six generations of female seamstresses. Hand-made in small batches on Darkinjung country using hand-painted prints inspired by nature and the ocean. Sustainable materials including ECONYL nylon from fishing nets and exclusive eco-crinkle fabrics. Inclusive sizing designed for diverse body types.
Bali-based brand founded in 2014 by Sarah-Jane Abrahams and Helle Them-Enger, blending Australian and Norwegian perspectives with traditional Balinese craftsmanship. Retro-inspired, vintage prints and effortless separates designed for longevity. B Corp Certified since 2021 using ECONYL nylon and recycled fabrics. Mix-and-match bandeau and balconette tops with delicate ruching and earthy florals.
Sydney Northern Beaches brand founded in 2018 by Kay Howitt and Lynne Tramonte, bringing 30+ years combined swimwear design experience. Sophisticated silhouettes with technical fit and supportive construction including DD+ options. Romantic florals, bohemian paisleys, and reversible patterns evoking nostalgic holiday vibes. Quick-dry fabrics from recycled nylon with specialized textural innovations.
Burleigh Heads, Queensland brand founded in 2012 by Rebecca Morton, named after the flower that signals summer. Romantic, vintage-inspired aesthetics with hand-drawn designs from their oceanside studio. 100% recycled fabrics (ECONYL and REPREVE) since 2019, Carbon Neutral Certified since 2020. Mix-and-match separates with adjustable straps and sliding cups. Celebrity fans include Bella Hadid and Kendall Jenner.
French-Australian brand created by Apo, a French designer and surfer who moved to Sydney in 2016. Designed for active water women balancing performance with feminine elegance and rock'n'roll spirit. Ultra-premium Italian fabric with 78% ECONYL recycled nylon from fishing nets. UPF 50+ with double and triple-lining for support and security in the waves.
Sydney luxury brand founded in 1991 by sisters Nicky and Simone Zimmermann. Started at Paddington markets, now operates 70+ boutiques globally. Pioneered merging high fashion with swimwear combining sophisticated femininity, vibrant original prints, and intricate detailing like metallic threads and beadwork. International presence across New York, Paris, London, and Milan.